Only 5 things You need to know to become a Content Creator in 2026
Introduction
2026 is the best time to start content creation and it is
actually pretty simple. Yet I see almost everyone over complicating the process
and due to this over complication most of them see zero results, expect the
wrong things and end up quitting without [music] seeing any success. And the
biggest mistake I see aspiring content creators make is not even related to
shooting, writing, editing or anything you might think about. It is much more
fundamental than that. Hi, my name is Sanko and I have
been creating content for six plus years, have 250K plus
following across social media and gained more than 30 million views. And today
we're listing down five crucial steps that you have to have to take to start a
successful content creation career. And I'll also follow that up with that
crucial fundamental mistake that 90% of the aspiring creators are making which
is causing them frustration, burnout, and quitting.
Step 1: Do Not Pick a Niche
Why Beginners Get Stuck on the Niche Question
Step one, do not pick a niche. I see this question asked by
every single beginner. What is my niche? What
should I make a video about? And what should be my niche?
And after making content for more than 6 years now, honestly, this question
seems a little nonsensical. [music] Although I have asked the same questions
way too many times in my career.
The Ice Cream Analogy
I feel it is the question of trying to pick your favorite
ice cream flavor without tasting [music] a single ice cream. Think of it like
this. To pick your favorite ice cream flavor, you first need to start having a
lot more ice cream. …
Start With Passion, Niche Down Later
But if you are an
absolute beginner and need some direction, it is often the best idea to start
talking about things, to
start making videos about things that you are actually
passionate about. …
Step 2: Do Not Go In Blind
Things to Analyze Before Creating Content
Now, do not get me wrong about this one. What I mean to say
is that if you really want to analyze and spend time, you have some time to
start before you start creating videos. …
Study Consumer Psychology
It's fundamentally
about understanding consumer psychology and human behavior. …
Step 3: Quality Comes From Quantity
Quantity Builds Skill
I'm sure a lot of you … are obsessed with quality. … What
you need at the start is the amount [music] of steps, the amount of
repetitions…
Why Experience Improves Taste
number two is that I have better taste because I have made
more than 500 videos on the internet by now. …
Don’t Let Perfection Keep You Stuck
please do not let this pursuit of extreme quality hold you
back. …
Step 4: Stop Learning
The Infinite Tutorial Trap
This is in my opinion the biggest trap, not just in content
creation, in any pursuit of your life. I see way too many people just watching
tutorials. …
Execution Creates Real Learning
Just learn the bare minimum or even better get into the
field get your hands dirty and learn on the way.
Step 5: It Is Not a Sprint
Most Creators Quit Early
I hate to inform you that if you start content creation over
the first 6, 8 or even 12 months, you'll probably not make any money. …
Growth Can Become Exponential
once your audience finds you, the growth can be exponential.
…
The Real Problem: Motivation
Weak Motivations Don’t Last
almost 90% if not more of them could not give me a solid
answer beyond oh I want to make money or I want to be famous…
Two Real Reasons That Lead to Success
either you have to love the craft of making videos or you
have to be deeply deeply passionate about the thing that you are talking about…
Final Reflection
So let this video be
a reminder to ask yourself that question if you want to become a content
creator. Why? …
Next Roadblocks You Might Face
Common Beginner Questions
how exactly do you
script or edit your video? How do you tell better stories … How exactly do you
shoot videos to look this good? …
Call to Action
do comment down the
word guide in the comments. …
Conclusion
And while you're down there, do hit the subscribe
button to not miss the next episode with me. Cheers.
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