How to Create a Facebook Business Page Step-by-Step (For Beginners)

Hi guys!
Today we’re going to see how you can create a business page on Facebook.

If you’re running a business and want to promote it online, then a Facebook business page is one of the best ways to:

• Reach new customers
• Promote your products or services
• Increase your website traffic

By the end of this guide, you’ll be able to create a Facebook page for your business like this 👇
Where you can showcase your products or services and reach more people.

💡 If you don’t have a website for your business yet, you can easily create one by watching the video/tutorial mentioned in your script.

I’m Bryan from Website Learners.
Let’s start creating your Facebook business page.

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1. Log In and Start Creating Your Page

1.1 Go to Facebook

1. Go to facebook.com
2. Log in to your Facebook account

1.2 Create a New Page

Once you’ve logged in:

1. Click the plus (+) symbol at the top
2. Click “Page”

You’ll now see a page that shows the structure of your Facebook page on the right, and the page details form on the left.

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2. Enter Your Basic Business Details

To create your Facebook page, you need to fill in some details about your business.

2.1 Page Name

• In the Name field, enter your business name.
• Example: Pick Naturals

As you type the name, you’ll see the page title update on the right preview.

2.2 Category

• In the Category field, enter what type of business you run.
• You can add up to 3 categories.
• Select the categories that best describe your business.

2.3 Description

• In the Description box, write a short description about your business.
• Who you are
• What you sell or offer
• How you help your customers

Once you’ve added these details, click “Create Page”.

✅ Your Facebook page is now created.

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3. Add Images to Your Facebook Page

After your page is created, you’ll see a new section where you can add images.

3.1 Add a Profile Picture

1. Click “Add profile picture”
2. Select the image you want to use (ideally your logo or brand image)
3. Click Open

Your profile picture will appear on the preview.

3.2 Add a Cover Photo

To add a cover photo (banner image) like this:

1. Click on the cover photo area
2. Select the image you want
3. Click Open

The image will be added as your cover.

Then click “Save” to save these changes.

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4. Add Business Information (Contact, Location, Hours & More)

Now let’s scroll down and add more details about your business.

4.1 Edit Page Details

• Click “Edit Page”
• You’ll see different sections like Contact, Location, Hours, etc.

Contact Details

1. Go to the Contact section.
2. Enter your mobile number (optional). If you don’t want to show your phone number:
• Click the option to skip/add email instead.
3. Enter your email address.
4. Add your website URL:
• Go to your website
• Copy the URL
• Paste it into the Website field

Location

Go to the Location tab:

• If you have a physical store or office, add your business address.
• If you have an online business (like an e-commerce store) and no physical location:
• Click the option that says you don’t have a physical location
• Answer the questions based on your business
• Select the area or region where you provide your service

Working Hours

Go to the Hours section:

• If you have fixed working hours, set them here.
• If your website/business runs 24/7 (like a full e-commerce site), you can leave it as it is.
• You can also add temporary changes to working hours if needed.

Price Range & Social Links

Scroll further:

• If you’re selling products, select the price range for your business (e.g. low, medium, high).
• If you have other social media accounts like Instagram or Twitter (X), you can add them here too.

Once you’ve filled everything, click Save (or the tick/confirm button).

All your details will now be added to your page.

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5. Preview Your Page as a Visitor

Now let’s see how your page looks for visitors.

1. Open a new browser window or tab
2. Copy your page URL from Facebook
3. Paste it in the new tab and press Enter

You’ll now see how your Facebook business page appears to your visitors.

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6. Add a Call-to-Action Button (e.g. Shop Now)

By default, you’ll see a button on your page (like a generic one).

Next, let’s change it to something useful like “Shop Now”.

6.1 Change the Button

1. Go back to your Facebook page
2. Click “Add a button” (or “Edit button” if already added)

You’ll see different options like:

• Shop Now
• Contact Us
• Learn More
• Call Now
• Send Message

Let’s select “Shop Now”.

6.2 Link the Button to Your Website

1. After selecting Shop Now, you’ll be asked for a URL.
2. Go to your website’s products page (e.g. “All Products”)
3. Copy the URL
4. Go back to Facebook & paste it into the URL field
5. Click “Save”

Now, go back to the visitor’s window, refresh the page:

• You’ll see the Shop Now button.
• If a visitor clicks it, they’ll be taken to your products page.

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7. Change Your Facebook Page URL (Username)

Right now, your page URL might look like this:

facebook.com/pages/1234567890...

But you may want a clean URL, like:

facebook.com/PickNaturals

7.1 Set a Custom Page URL

1. Go back to your Facebook page
2. Click on your page name or username area (or the settings where you can edit username)
3. Enter the name you want in your URL (e.g. PickNaturals)
4. Click “Create”

Now, refresh the visitor window and you’ll see the URL has changed.

⚠️ Note: If you get an error while changing the URL, it may be because your page has less than 25 followers.
Once you reach 25 followers, you’ll be able to change your page URL.

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8. Create Your First Post on the Page

Once your page is ready, the next step is to start posting content.

8.1 How to Create a Post

1. Go to your Facebook page
2. Click “Create Post”
3. Add an image:
• Click the image option
• Drag and drop or upload the image you want
4. Add a description for your post

Once your post is ready, click “Post”.

Now, go back to the visitor window and refresh:

• You’ll see that your post has been added to the page.

In the same way, you can create as many posts as you want.

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9. Invite People to Like Your Page

Now you know how to create a page and post content.
Next, let’s invite people to follow your page.

9.1 Invite Your Friends

1. Go back to your Facebook page
2. Scroll down until you see a list of your Facebook friends
3. Click “Invite” next to each friend

They will receive an invite to like or follow your page.

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10. Check Your Page Performance (Insights)

Once people start visiting and following your page, you might want to see how it’s performing.

10.1 View Insights

1. On your Facebook page, click “Insights” (or Professional dashboard / Page insights depending on layout)

Here you can see:

• How many people viewed your page
• How many people liked your page
• Overall engagement and reach

This helps you understand how well your page is doing.

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11. Final Summary & Next Steps

So that’s it, guys.
This is how you can:

• Create a Facebook business page
• Add your business details
• Add images (profile & cover)
• Set a Shop Now or other button
• Change your page URL (once you have enough followers)
• Create posts
• Invite people
• Check your page performance

If you now want to learn how to run Facebook Ads and bring more traffic and sales from your page, you can watch the next video/guide on Facebook Ads.

Also, make sure you subscribe to Website Learners for more videos and tutorials like this one.

Thanks for reading!
I’ll see you in the next one.
Take care, Bye-Bye… 👋